Accessories selected on the product page, added with the main item
Products that need accessories had none on the page, so shoppers had to go looking, and most of them did not.
Add-on items on the product page
Selected with quantities, added in one stepWhat was broken
The client sells products that commonly need accessories or related parts. The standard SCA product detail page shows only the item being viewed, so a shopper had to leave the page and search for the extras themselves.
What runs now
We built an add-on section into the product detail page, with the client defining which products belong to which item.
- Applicable accessories shown on the product page itself
- Several add-ons selectable, with quantities where they apply
- Added to the cart alongside the main product in one step
- Add-on prices shown before checkout
- Unavailable items kept out of the list
One flow, end to end.
The path a product page takes once this is running, from the item being viewed to the cart it fills.
Accessories now sell alongside the product they belong to, instead of waiting to be searched for.
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